The Power of Our Brand
Sotheby’s International Realty® provides local expertise across the globe with access to 970 offices in 72 countries. Our brokers leverage cutting edge technology, research and international marketing exposure, connecting affluent sellers and buyers worldwide.
SOTHEBY’S INTERNATIONAL REALTY BRAND
As real estate’s most trusted brand, our name alone opens the most prestigious of doors, creating opportunities and connecting affluent sellers and buyers worldwide.
We maintain the absolute highest standards for affiliating with agents, and based on average sales price, we have 75 of the top 200 agents in the nation.
SOTHEBY’S INTERNATIONAL REALTY NETWORK
We are a member of a truly global, interconnected network. With over 800 Sotheby’s International Realty offices and 90 Sotheby’s Auction offices in major markets around the world, our network has closed over 14,000 referrals.
MEDIA STRATEGY PARTNERSHIPS
The most read and respected media in the world choose to partner with us: NYT, WSJ, Apple, Architectural Digest, Bloomberg, and more. Leveraging these partnerships and showcasing our exquisite properties, our media plan reaches 1 billion potential buyers with the same clear message: visit sothebysrealty.com.
We have the #1 luxury real estate site in the world, which hosts only our properties and generates 14 million visits annually. Visitors spend an average of 12 minutes viewing our properties. Your property’s web page is also displayed on 135 SOTHEBY’S INTERNATIONAL REALTY NETWORK affiliate sites around the world.
WE “OWN” PRINT MARKETING
IMAGINE, our monthly local publication,is mailed to 29,000 targeted real estate intenders and 1,500,000 copies are distributed in publications throughout Chicago, North Shore, and the Barrington Area. To reach buyers from out of town, we run full page ads in the NYT, WSJ, Bloomberg Markets, and more, placing ads in 34,000,000 copies of publications distributed throughout the U.S., Europe, and Asia.
Other companies rely on the MLS for listing syndication, which limits the number of photos and their size. Our listing syndication is powered by a proprietary system, which allows up to 50 high-resolution photos and feeds to 18 of the top real estate sites in the world, 4 of which no other real estate company could deliver. We also provide reports that show how much exposure your property receives on each site.
UNIQUE MARKETING INITIATIVES
Demographix: Targeting the most likely buyer for your home using purchasing behavior, household demographics, and consumer interest information
Sky Tour: Complimentary helicopter tours for our $1.5 million+ buyers
Lynn Sage Cancer Research Foundation, Brain Research Foundation, America’s Cup
Take advantage of off-market investment opportunities and our comprehensive commercial real estate services: multi-family, retail, office, land, and industrial.